- Joseph Weizenbaum, "Computer Power and Human Reason" (1976)
In 1976 Joseph Weizenbaum offered the proposition that in order to be able imagine how a computer might be of use a human being would first be required to design an internal model or map that would offer a way for that person to understand to his or her satisfaction how the computer does what it does. Weizenbaum’s submission was that such a human through simple ignorance of what a computer actually does and therefore an inability to divine its process would imagine that an appropriate analogue for the computer’s operation might be the human’s own thought process. It might well be argued in 2006 that little has changed and that the majority of computer users remain unaware that the computer they imbue with characteristics such as ambivalence and non-cooperation does not have any capacity to respond autonomously but that it invariably responds only within the limits of its internal architecture and the programming that constrains it; that the computer has no ability to ‘think’ at all and decidedly not to do so independently. Weizenbaum also suggests that the anthropomorphising of computers in this way creates a degree of equalisation between the way that computers are seen to operate and the way in which humans perform and that this comparison operates in reverse; that is humans increasingly come to see themselves as operating in ways similar to their computers. The result of this might be therefore that humans accept more easily their being replaced by computers better able to ‘think’ in the way they have imagined that a computer might. Another consequence could be a more complacent attitude towards accepting an argument or position because it was presented by a computer where the same argument might well be questioned if it was presented by another human. As more people turn to the web for information such a predisposition towards acceptance would have serious ramifications.